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Find Out More About NAT™ Bears Breakfast Cereals

OUR STORY 

Behind NAT™ Bears breakfast cereals is Cereals Partners Worldwide. We have been making cereals for over 35 years, but you will know us by more familiar brands like Shreddies®, Cheerios® and Shredded Wheat®  

When creating NAT™ Bears we had one goal:  to create a new brand of breakfast cereals that would be both loved by kids and with a nutritional profile that would reassure parents.

We have stress tested it with families, who, week after week  have kindly opened their doors for us, taken us to do their shopping with them, accepted all our questions and tested a multitude of prototypes. We made a few tweaks... And now we're sending NAT™ Bears breakfast cereals out into the world! 

We believe that ingredients coming from nature and minimally processed are better. This is why the ingredients in NAT™ Bears:

  • Are carefully selected and from natural origins
  • Come from raw ingredients you know: oats, honey…
  • Contain Whole Grain oat as the number 1 ingredient

NAT BEARS, 1,001 ways to enjoy!

NAT BEARS, 1,001 ways to enjoy!

DUNK AND CRUNCH, OR SOAK AND SPOON, OR HOWEVER YOU LIKE 

ONE BEAR = THE RECOMMENDED PORTION FOR BREAKFAST 

1 BEAR + MILK= I BOWL OF CEREAL

 NAT™ Bears Breakfast Cereals Are On a Mission

To bring the best tasty ingredients from natural origins to the table! We've got wholegrain oats and delicious dark chocolate or honey in every bear. Enjoy!

We believe that ingredients coming from nature and minimally processed are better. This is why the ingredients in NAT™ Bears:

  • are carefully selected and from natural origins
  • come from raw ingredients you know: fruits, oats, honey…
  • contain Whole Grain as the number 1 ingredient

    NATURALLY CURIOUS?

    Are NAT Bears suitable for vegans?

    No, neither flavours are suitable for vegans. 

    What is the recommended portion size for breakfast?

    Each bear is a 32g portion. One bear per serving is the recommended portion for breakfast.

     

    How do you eat NAT Bears?

    There are many ways to eat NAT Bears! You can SOAK and SPOON or DUNK and CRUNCH!

    What is the Allergen information of NAT Bears?

    Both flavours contain Whole Grain Oat Flakes & Whole Grain Oat Flour. They may also contain Milk, Soya, Eggs and other Nuts.

     

    Who are NAT™ cereals for?

    These breakfast cereals were originally designed for kids, but sometimes parents can't resist them!

    Who produces NAT™?

    NAT™ is a new breakfast cereal brand created by Cereal Partners Worldwide (a joint venture between Nestlé & General Mills), a business that produces and distributes breakfast cereal brands such as Fitness®, Nesquik® and Country Corn Flakes®. 

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