Pink Ribbon 2019

Pink Ribbon ambition for 2020

The team at FITNESS® want to motivate an additional 50M women to regularly perform breast self-examinations for early detection. Click here to pledge

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Less sugar, more whole grain

BREAKFAST JUST GOT BETTER

Our recipe has improved! We've reduced sugar and added even more whole grain!

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a bowl with Cheerios and strawberries

Working to Make Breakfast Better

We know that nutrition is important to you. That’s why we keep working to perfect our recipes to make breakfast better. Check here to find out more

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Working to make breakfast better

And it’s because of you. You said more whole grain, less sugar. So we've listened and worked hard to improve, including making whole grain our main ingredient across the Nestlé Breakfast Cereals Portfolio. Your voice is leading the way to make breakfast better every day. Find out more on this site 

4 spoons of wheat, flour, sugar and cocoa

Delicious Ingredients
Nutritious Breakfast

At Nestlé Breakfast Cereals, we are on a mission to make breakfast better. One way we do this is by making our products with delicious ingredients you

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Mother and daugther sitting together and enjoying their breakfast cereal

Wake up to a good breakfast

Breakfast plays an important part in your daily diet. Find out more here about how nutritious it can be and how it can help you start your day.

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    We've tried to answer as many of your questions as possible. You can search them all here:

    How can I find foods made with whole grain?

    Two things to remember: • Look for food labels where the word 'whole' appears in front of the name of the grain, like “whole wheat” or “wholemeal bread”. • For foods with more than one ingredient, make sure whole grain is listed towards the top of the ingredients list. The further up the list it is, the more whole grain has been used in the recipe. And look out for the percentage of whole grain. You should find this in the ingredients list too. It’s easy to know if a Nestlé breakfast cereal is made with whole grain: just look out for the Green Banner and whole grain tick on top of the box.

    Which Nestlé cereals are made with whole grain?

    All Nestlé breakfast cereals carrying the green banner are made with whole grain; this is our Whole Grain Guarantee. They are made with at least 8g or more of whole grain per 30g serving. There are ingredient lists on all packs, showing the exact amount. By end of 2015, we’re committed to making whole grain the main ingredient in all Nestlé cereals popular with children.

    What should be in a complete breakfast?

    A complete breakfast should include a balance of nutrients from each of the major food groups. As a guide, it might look like this: • 1 grain-based starchy food • 1 dairy food • 1 portion of fresh fruit • 1 glass of water • Optionally, an additional source of protein Nestlé breakfast cereals are a nutritious breakfast choice as they are: • A source of fiber and whole grain • Low in fat (most have low levels of all types of fat, including saturates) • Fortified with vitamins and minerals such as B vitamins, calcium and iron • A lower calorie per kilojoule, fat and sugar choice than many other breakfast food options

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    We'd love to hear your comments about Nestlé cereals, so please let us know what you think, we always appreciate hearing from you.

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