Just look for the green banner.
The bold, bright green banner with the whole grain tick on our packs shows our commitment to making it as easy as possible for you and your family to get tasty whole grain every morning. Wherever you see the green banner, you can be sure the cereal contains at least 8g of whole grain in each serving. Guaranteed. That’s pretty helpful when you’re rushing around the supermarket and there’s no time to think, let alone read the small print.
Lots of whole grains
One bushel of wheat contains about a million whole grain kernels.
Humans have been eating whole grains for more than 17,000 years - they were picking the grains, removing the peel and eating the pulp raw or after boiling it in water.
What’s so good about whole grain?
Whole grain provides a range of vitamins, minerals, fibre, starch and other nutrients – that’s why it’s often recommended we eat three to five servings a day. But research shows we’re not getting enough. Fortunately, breakfast is a good way to get some whole grain first thing. So we’re always working behind the scenes to make sure our breakfast cereals give you and your family a daily dose of the good stuff.
Cheerios® is already made with 100% whole grain, and by the end of 2015, Nestlé cereals popular with children have more whole grain than any other ingredient. So when you see the green banner on a pack, you’ll be 100% sure the cereal contains whole grain!
- For more info on the recommended serving sizes https://wholegrainscouncil.org/whole-grains-101/us-dietary-guidelines-an...
- Mann KD, Pearce MS, McKevith B et al (2014) Whole grain intake and its association with intakes of other foods, nutrients and markers of health in the National Diet and Nutrition Survey rolling programme. Br J Nutr. 113(10):1595-1602.
- ^ For more info on the recommended serving sizeshttps://wholegrainscouncil.org/whole-grains-101/us-dietary-guidelines-an...
- ^ Mann KD, Pearce MS, McKevith B et al (2014) Whole grain intake and its association with intakes of other foods, nutrients and markers of health in the National Diet and Nutrition Survey rolling programme. Br J Nutr. 113(10):1595-1602.
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Two things to remember: • Look for food labels where the word 'whole' appears in front of the name of the grain, like “whole wheat” or “wholemeal bread”. • For foods with more than one ingredient, make sure whole grain is listed towards the top of the ingredients list. The further up the list it is, the more whole grain has been used in the recipe. And look out for the percentage of whole grain. You should find this in the ingredients list too.
All Nestlé breakfast cereals carrying the green banner are made with whole grain; this is our Whole Grain Guarantee. They are made with at least 8g or more of whole grain per 30g serving. There are ingredient lists on all packs, showing the exact amount. By end of 2015, we’re committed to making whole grain the main ingredient in all Nestlé cereals popular with children.
A complete breakfast should include a balance of nutrients from each of the major food groups.