WE MAKE BREAKFAST BETTER

Keep it simple: make grains the base of your diet and choose whole grains over refined grains wherever possible. U.S Dietary Guidelines recommend eating 3 servings (48g) a day. So, whenever you look for breakfast cereals, bread, pasta, rice or flour to cook at home, look for the word “whole”, ideally among the first ingredients in the list.

To enter the promotion, simply purchase a qualifying pack of Nestlé Breakfast Cereal. Enter the in-pack promotional code, along with your email address, and submit your entry. If you are the winner, you will be directed to a page where you can enter your personal details to claim your prize!

The general name for proteins found in cereal grains such as wheat. It holds the food together, like a ‘glue’, and gives dough its elasticity.

The 12-digit code is printed on the inside of clearly marked promotion packs of Nestlé Breakfast Cereal. 

Because children and teenagers have different daily energy needs to adults, they need different size portions to help them meet their recommended daily allowances (RDA) of nutrients. It’s generally recommended that breakfast provides around 20% of daily energy intake. For a child aged 4-8 years old, we recommend a portion size of between 25-30g, as part of a balanced breakfast, but for an adult this would be on average 30-45g. Find out more about serving sizes.

The serving size we indicate on our packs is based on history of use, product density and average intake data (people actually consume around 30 to 45g). The recommended serving size for breakfast cereals depends on age, gender, and level of physical activity. We provide clear front of pack information to help people make informed decisions about what they eat for breakfast. We pioneered the adoption of the monochrome Guideline Daily Amounts (GDA) system for displaying nutritional information.