How important are cereals high in iron to your breakfast experience?

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Cereal Toppings with iron

One of the essential nutrients that our bodies need for growth and development is iron. It’s a mineral that can be found in a variety of plant and animal foods, but most people don’t get enough iron in their diet. With iron deficiency becoming more common in the population, Nestlé’s fortified cereals can be a solution to help you increase your iron intake.

Iron is important because your body needs it to create haemoglobin. This is the protein that is an essential component of red blood cells. It transports oxygen around the body. You also use iron to make myoglobin, which carries oxygen into your muscles. It’s also a part of several hormones.
You need sufficient oxygen to reach your cells for them to function, so having enough haemoglobin is crucial to good health. It’s even important in brain function.

If you don’t eat meat, you’ll need twice as much iron because your body cannot absorb iron from plant sources as well as iron from animals.
If you don’t take in enough iron, you can suffer from an iron deficiency, which can cause anaemia where your body isn’t able to make enough haemoglobin. You may not realise you’re suffering from iron deficiency because you just feel a bit tired and run down. But continued deficiency can leave you feeling breathless, impair your memory and other cognitive functions, and even make you susceptible to infection.

Nestlé started adding iron to cereals in the 1920s in a process called fortification to make our cereals a positive source of iron.


It’s a bonus for your family as research has shown that both kids and grownups who eat fortified cereals are more likely get all the minerals and vitamins they need.



Seeds make a delicious breakfast topper and offer a good iron boost. A tablespoon of pumpkin or flax seeds can add another microgram of iron. Dried fruit is also packed with iron, particularly apricots and raisins. And remember to drink a glass of orange juice with your breakfast or add some blueberries to your cereals. The vitamin C they contain helps your body to absorb plant iron. Did you know that dark chocolate can also be very nutritious? Grate an ounce onto your Nestlé’s fortified cereals in the morning, and you will be adding another 3.4 mg of iron. Yummy! 


The latest National Diet and Nutrition Survey revealed that nearly 25% of women are at risk of iron deficiency and children are also not getting enough iron. So, for an easy boost to your iron intake, consider including cereals that are source of iron such as Nestlé fortified breakfast cereals.


Salt & Cereals - A pinch of salt at Breakfast Time!