You said more whole grain & less sugar. So, we've listened and worked hard to improve, including making whole grain our main ingredient across the Nestlé Breakfast Cereals portfolio.
Do Nestlé breakfast cereals contain artificial colours & flavours?
All products that carry the Green Banner do not contain artificial colours and flavours! So if it’s tasty cocoa, luscious honey or succulent cinnamon – you won’t find any artificial colours or flavours, just a great tasting, nutritious breakfast cereal.
How much reformulation work has been forced on you?
We’re proud of our products, but always look for ways to improve their nutritional profile. Over the last 19 years we've reformulated our portfolio to bring more whole grain & fibre, less salt & sugar, and removal of artificial colors & flavors. Read more
Why is Whole grain important?
Whole grain provides a range benefits – fibre, carbohydrates, proteins, some lipids and B vitamins, Minerals and antioxidants. You'll find at least 8g of whole grain per 30g serving from any of our breakfast cereals with the Nestlé Green Banner!
About 50%, which is about the same as products like butter. However, we only use small amounts of palm oil in most of our breakfast cereals, meaning no significant impact on the amount of saturated fat in our products.
Does breakfast cereal have Iron?
Yes, many are a source of iron, added via the fortification process. It’s a bonus for your family as research has shown that both kids and grownups who eat fortified cereals are more likely get all the minerals and vitamins they need.
Yes. Some Nestlé breakfast cereals only contain a small amount of palm oil, but it does not contribute significantly to the daily intake of saturated fatty acids.