No grain, no gain
Breakfast cereal is made mainly from grains, and not only do they taste great - when eaten with milk or yogurt, they give you a wide range of nutrients, including carbohydrates, protein, fat, sugar, fiber and several vitamins and minerals. And if you choose a cereal made with whole grain, you’re getting even more of your body’s needs met. Because all the edible parts of the grains are still there, they’re a great source of vitamins, minerals, fiber, starch and other nutrients[1].
Fortify your diet
Most breakfast cereals are fortified with vitamins and minerals. This makes them an even more nutritious choice, helping the whole family meet their recommended daily amounts of certain nutrients. For example, some cereals contain added calcium, which is important for children’s bone growth and development. So, together with milk, they give you more of the good stuff!

Did you know?
A recent European study of teenagers aged between 12 and 17 showed that cereal eaters were getting more calcium than their friends who chose other food for breakfast – and they beat them on magnesium, B vitamins like folate (B9), vitamin B12 or riboflavin (B2), and fibre at breakfast too[2]Not a bad morning’s work.

Did you
know?

Food of kings and princes
In Asia, amaranth is known as 'the grain of kings' and 'a grain sent by the gods'.

pure gold
Quinoa is a type of whole grain that was held in high esteem by the ancient Incas - they called it 'the gold of the relapse'.
Is it all about sweetness?
The sweet truth about cereal and sugar:
Sugar in cereals contributes less than 5% of daily sugar intakes. Nestlé has reduced the amount of sugar but kept the taste and fun in cereal!
Find out more about cereal and sugar.
FOOTNOTES
- Learn more about whole grain and nutrients http://www.wholegraingoodness.com/guide-whole-grain/whole-grain-nutrients/
- Michels N, De Henauw S, Breidenassel C et al (2015) European adolescent ready-to-eat-cereal (RTEC) consumers have a healthier dietary intake and body composition compared with non-RTEC consumers. Eur J Nutr. Jun;54(4):653-64.
Footnotes
- ^ Learn more about whole grain and nutrients http://www.wholegraingoodness.com/wholegrain-health-benefits/wholegrain-...
- ^ Michels N, De Henauw S, Breidenassel C et al (2015) European adolescent ready-to-eat-cereal (RTEC) consumers have a healthier dietary intake and body composition compared with non-RTEC consumers. Eur J Nutr. Jun;54(4):653-64.
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Two things to remember: • Look for food labels where the word 'whole' appears in front of the name of the grain, like “whole wheat” or “wholemeal bread”. • For foods with more than one ingredient, make sure whole grain is listed towards the top of the ingredients list. The further up the list it is, the more whole grain has been used in the recipe. And look out for the percentage of whole grain. You should find this in the ingredients list too.
All Nestlé breakfast cereals carrying the green banner are made with whole grain; this is our Whole Grain Guarantee. They are made with at least 8g or more of whole grain per 30g serving. There are ingredient lists on all packs, showing the exact amount. By end of 2015, we’re committed to making whole grain the main ingredient in all Nestlé cereals popular with children.
A complete breakfast should include a balance of nutrients from each of the major food groups.