Start your day with FITNESSE®!
Simply delicious, those crispy flakes have whole grain as n°1 ingredient and contain 10 vitamins and minerals, including calcium and iron. So you can get your day off to a wholesome start and smile all morning!
Living Body Positive starts here
Women everywhere and every size, shape and age seem to be unsatisfied with their bodies –and this nagging negativity holds us back from achieving all that we are capable of. FITNESSE® doesn’t accept this and wants to change it. So we are launching Mission Body Positive to help raise women’s self-esteem around their bodies so that they can be more confident in themselves. But we know it’s not that easy! That is why FITNESSE® wants to partner with you and show you amazing ways to Eat Positive, Act Positive and Think Positive.
Be Body Positive using body language!
Body language is incredibly powerful in helping us feel Body Positive! By partnering with a body language expert, FITNESSE®brings you simple body language tips to try for yourself. Find more tips here.
Committed to fight against breast cancer
We champion the everyday health and well-being of women, which is why for 7 years we have been supporting the fight against breast cancer. Click here to learn more about our commitment.
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As well as being a healthy choice for people who want to reduce the amount of gluten in their diet, or have coeliac disease or a gluten intolerance, Gluten Free Corn Flakes are fortified with B-vitamins, folic acid and iron
It’s too early to say. The science in this area is still emerging. There is evidence that low GI foods take longer to digest and help you feel satisfied for longer, but none that you’ll eat fewer calories at the next meal.
Not yet, but we will keep listening and responding to people’s needs.
The serving sizes mentioned on breakfast cereals can slightly differ, mainly due to differences in product density. Beyond its nutrients density, it’s also important for the portion size to suit the average cereal bowl. Some types of breakfast cereals, such as mueslis or granolas, are denser than traditional flakes; so a 30 g serving could look tiny and unrealistic in a bowl – that's why we use 45 g as a reference. These different serving sizes have been defined by the European cereals trade association and consistently applied by all industry members in Europe.
No. Even though some foods made with whole grain have a high GI, you can still benefit by including them in a healthy, balanced diet. Eating lots of whole grain can be good for the heart, even if the GI of the food is high. The whole population can benefit from eating more whole grain; the effect of low GI foods is still not clear.