You said more whole grain & less sugar. So, we've listened and worked hard to improve, including making whole grain our main ingredient across the Nestlé Breakfast Cereals portfolio.
With every purchase made of a qualifying pack of your favourite breakfast cereal, you can be entered into a prize draw where you will be in with the chance to win a holiday to Bali.
Do breakfast cereals contain too much saturated fat?
No. Breakfast cereals aren’t a major source of saturated fats, and contain no added trans fats. Some grains, such as oats, can be higher in fats – but these are naturally present in the grain, and tend to be ‘good’ fats, not saturated fats.
Do I need to keep my in-pack promo code and the receipt?
Yes, you you can keep your receipt or take a picture with your phone for the code & receipt for future reference.
I have won the prize, what are the next steps?
Congratulations on your win! A member of the Nestlé team will be in contact with you within 7 days to organise your prize. If it has been more than 7 days, please get in contact with us. To do so, please use the Contact Us button in the "Know more" menu.
What are whole grains?
Whole Grain” means that all parts of the grain are present: the bran, the germ and the endosperm. These three components of a grain contain different nutrients, which play an important part in helping the plant grow and stay healthy.
How much whole grain is in each cereal?
The amount of whole grain we add to our breakfast cereals depends on the type of cereal. It’s easier, technically, to add it to some of them than it is to others. And if a breakfast cereal has other ingredients like fruit, nuts or chocolate, the cereal content is lower, so there’s less scope for adding whole grain. To learn about the whole grain content of your breakfast cereal, check the label or visit “Our Cereals”