OUR PROMISES

At CPW, our purpose is clear. We exist to Make Breakfast Better. 

Ever since we were created over 30 years ago, that’s been our promise to our consumers, our retailers, our suppliers, our employees, and the communities where we work and live.

We make over 100 different cereals – giving everybody an option for a tasty, convenient, and nutritious breakfast.

 

Our work is guided by our four core Promises:

Better FOOD No BG Fill 1 Copy
Better Food

WE PROMISE TO CONTINUALLY IMPROVE THE NUTRITIONAL VALUE OF OUR FOOD

Better LIVES No BG Combined Shape Copy 2
better lives

We promise to support communities through the power of breakfast

Better PLANET No BG Combined Shape Copy
Better planet

We promise to make breakfast while creating a positive impact on the world around us

Better CPWS No BG Better CPW No BG
Better CPW

We promise to make CPW the employer of choice by cultivating an inclusive environment where individuals thrive

We want to make breakfast better while creating a positive impact on the world around us.

Read more
cereal--packshot

KitKat® Cereal

Nesquik Cereal Brand Packshot Desktop

NESQUIK® Cereal

Fitness packshot

Fitness®

Cheerios packshot

Cheerios®

CornFlakes Packshot

Corn Flakes

Chocapic packshot

Chocapic®

KokoKrunch packshot

Koko Krunch®

Lion Packshot

LION® CEREALS

CPW_CiniMinis_Motherbrand_2D_MOCKUP_DESKTOP.png

Cini Minis®

Shreddies Original UK Prackshot 3D Website 2023.png

Shreddies®

UK_en_Nestlé CPW_3D pack alternations_Shredded_Wheat_16b_220826_1_1662969606673.png

SHREDDED WHEAT®