Commitment
Good morning!
We thought this would be a good time to introduce ourselves. We’re Nestlé
Breakfast Cereals and we make some of the world’s favourite breakfast
cereals.
WE BELIEVE IN BREAKFAST
We believe breakfast is the most important meal of the day, so we’re always working to make cereal your favourite option. We make it easy to get a tasty breakfast in every delicious bowlful.
REAL FOOD, SIMPLY MADE
What goes into your family’s food is important to you, so we take our recipes seriously. It’s a simple journey from field to bowl. And that journey begins with whole grain, the main ingredient in most of our recipes. We carefully select and source our ingredients and use a simple process to make our cereals tasty.
OUR FAMILY
There are over 4,000 of us in more than 130 countries around the world, working together every day to find new ways to improve your cereal. Our ‘family’ is committed to giving your family a delicious start to the day; giving you more whole grain, working to reformulate our cereals to reduce sugar and salt, and offering you more great cereals to choose from.
Striving for diversity and inclusion
We are committed to being an inclusive business – which is why we will continue to actively drive our diversity and inclusion strategy, guided by our values that are rooted in respect. Gender balance remains a key priority and we continue to strive towards this across Nestlé in the UK.
Footnotes
- Williams PG. The Benefits of Breakfast Cereal Consumption: A Systematic Review of the Evidence Base. Adv Nutr 2014;5:636S-673S. doi:10.3945/an.114.006247
Also Interesting
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For the last 15 years we’ve been working to reduce the sodium (which is the major component of salt) in our breakfast cereals across the world, because we want to keep on making them more nutritious. Achieving consistency on all products, in all countries, takes time - so some may have more sodium than others. Our aim is for all our cereals – globally – to have the same reduced levels of sodium, with a target of less than 135mg per serving in all our children’s products.
As well as being a healthy choice for people who want to reduce the amount of gluten in their diet, or have coeliac disease or a gluten intolerance, Gluten Free Corn Flakes are fortified with B-vitamins, folic acid and iron
Two things to remember: • Look for food labels where the word 'whole' appears in front of the name of the grain, like “whole wheat” or “wholemeal bread”. • For foods with more than one ingredient, make sure whole grain is listed towards the top of the ingredients list. The further up the list it is, the more whole grain has been used in the recipe. And look out for the percentage of whole grain. You should find this in the ingredients list too.
It’s too early to say. The science in this area is still emerging. There is evidence that low GI foods take longer to digest and help you feel satisfied for longer, but none that you’ll eat fewer calories at the next meal.
Because it’s industry practice to label seasonal oils (oils that aren’t consistently available across the year). In Europe it’s now mandatory to detail the types of vegetable oils used in a food product. So it’s no longer permitted to use the term “vegetable oil” on a label.