HOW Nestlé Breakfast Cereals USES COOKIES AND OTHER TRACKING TECHNOLOGY
Thank you for visiting ar.cpwpromo.com (webAR).
Throughout this webAR application, the terms “we”, “us”, “our”, “Nestlé” refer to CPW S.A. and any of its affiliated companies, including Nestlé S.A. and General Mills Inc. “You” refers to any person accessing and/or using this website.
This cookie notice applies to the webAR application which is operated by or on behalf of Nestlé (“Nestle Site”).
By using a webAR application, you are consenting to our use of cookies and other tracking technology in accordance with this notice. If you do not agree to our use of cookies and other tracking technology in this way, you should set our browser settings accordingly or not use the webAR application. If you disable cookies that we use, this may impact your user experience while on the webAR application.
When using a mobile device to connect to the internet, you should also refer to the privacy notice of the specific App you are using to understand its specific data collection practices.
1. What are Cookies?
Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the website. See below for details on what information is collected by cookies and how we use that information.
2. How and why do we use Cookies?
We use cookies to improve the use and functionality of webAR application and to gain a better understanding of how visitors use Nestlé webAR application and the tools and services offered on it. Cookies help us tailor Nestlé webAR application to your personal needs, to improve its user-friendliness, gain customer satisfaction feedback and to communicate to you elsewhere on the internet.
3. What types of cookies may be used on Nestlé Sites?
We may use the following types of cookies on our webAR application:
Session cookies
Session cookies are temporary cookie files which are erased when you close your browser. When you restart your browser and go back to the webAR application that created that cookie, the webAR application will treat you as a new visitor.
Persistent cookies
Persistent cookies stay on your browser until you delete them manually or until your browser deletes them based on the duration period set within the cookie. These cookies will recognize you as a return visitor.
Necessary cookies
Necessary cookies are strictly necessary for the operation of a webAR application. They enable you to navigate around the site and use our features.
Cookies that send information to us
These are the cookies that we set on a webAR application and they can only be read by that site. This is known as a “First Party” cookie.
We also place cookies on Nestlé Breakfast Cereals ads which are placed on other websites owned by third parties (e.g., Facebook). We obtain information via those cookies when you click on or interact with the advertisement. In this situation Nestlé Breakfast Cereals is placing a “Third Party” cookie. Nestlé Breakfast Cereals may use the information obtained by these cookies to serve you with advertising that is relevant and of interest to you based on your past online behaviour.
Cookies that send information to other companies
These are cookies that are set on a Nestlé Site by our partner companies (e.g. Facebook or advertisers). They may use the data collected from these cookies to anonymously target advertising to you on other websites, based on your visit to this webAR application. For example, if you use a social widget (e.g. the Facebook icon) on the Website, it will record your “share” or “like”. Facebook (as the company setting the cookie) will collect the data.
4. Examples of cookies used on this webAR application
Cookie used/type and category |
Purpose |
Does this cookie collect my personal data? |
Details |
Performance Cookies Type: Analytics Persistent Session Third party |
Help us understand how visitors interact with our Website by providing information about the areas visited, time spent and any issues encountered, such as error messages. This helps us improve the performance of our websites. |
No, they do not identify you as an individual. All data is collected and aggregated anonymously. |
|
Miscellaneous Type: AR Experience Cookies Category: Persistent Third Party |
AR experience cookies may store your preferences such as Volume control or high game score, or display content based upon what you view on the Website in order to personalize your visit. Our third party partners provide certain features on the Website such as promotions, and games and use AR experience cookies to collect and store your information. |
These cookies may collect anonymous and personal information |
To learn how to manage privacy and storage settings for Flash Cookies please click here. |
5. Other similar technologies
Nestlé Sites also make use of other tracking technologies including IP addresses and log files, which also help us tailor webAR application to your personal needs.
IP addresses
An IP address is a number that is used by computers on the network to identify your computer every time you log on to the Internet. We may record IP Addresses for the following purposes:(i) troubleshoot technical concerns, (ii) maintain website safety and security (iii) better understand how our webAR application are utilized, and (iv) to better tailor content to your needs depending on the country you are in.
Log Files
We (or a third party on our behalf) may collect information in the form of logs files that record website activity and gather statistics about a user’s browsing habits. These entries are generated anonymously, and help us gather (among other things) (i) a user’s browser type and operating system, (ii) information about a user’s session (such as the URL they came from, the date and time they visited our webAR application, and which pages they've viewed on our website and for how long), and, (iii) other similar navigational or click-stream data.
6. Manage your cookies/preferences
You should ensure that your computer setting reflects whether you are happy to accept cookies or not. You can set your browser to warn you before accepting cookies, or you can simply set it to refuse them. You do not need to have cookies on to use or navigate through many parts of webAR application although you may not have access to all the features on webAR application if you do so. See the 'help' button on your browser (e.g., Internet Explorer, Firefox) for how you can do this. Remember that if you use different computers in different locations, you will need to ensure that each browser is adjusted to suit your cookie preferences.
7. Legal Notice Update
We reserve the right to make any changes and corrections to this notice. Please refer to this page from time to time to review these and new additional information.
This notice was last updated February 2022.
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