Nestlé Cereals and Superman Promotion 2025 FAQs

How long does the promotion run for?

You can enter the main promotional period between 00.01 on 23.06.25 and 23.59 on 17.08.2025 with weekly draws each week on a Monday, Grand Prize Draws end 20.07.2025 and 17.08.2025. The late entry period will run between 00.00 on 18.08.25 to 23.59 on 14.10.25.

What is the promotion?

Nestlé Cereals are giving you the chance to win a family holiday (two holidays available to be won in total)  plus 1,000 cash prizes, differing in values.

How many prizes are available to be won?

The Grand Prizes available to be won are 2 x SIX FLAGS family holidays, each one available to be won via the relevant draw. Each family holiday prize is for 2 adults and 2 children under 16, staying 5 nights’ (4* min) hotel accommodation in Dallas. Two-day admission to SIX FLAGS OVER TEXAS theme park. Return flights to US and £500 cash to spend.

40 x £/€50 and 960 x £/€30 cash prizes (via Bank Transfer) available to be won across 8 weekly prize draws. 5 x £/€50 and 120 x £/€30 per week.

What are the qualifying products for this promotion?

The promotion is available with the purchase of specially-marked packs of the following Nestlé Breakfast Cereals products:

Promotional packs only are subject to stocks being available.

How do I enter the promotion?

To enter the promotion, simply purchase a qualifying pack of Nestlé Cereal, find the unique 8-digit code printed on the back of your pack under the “HOW TO ENTER” section. Then visit www.nestle-cereals.com/uk/superman and enter your full name, county of residence and email address. Upload proof of purchase dated within the promotional period and submit your entry.

How often can I enter and how many times could I win?

Maximum 1 entry/person/week in the main promotional period and maximum 1 entry/person during late entry period. Maximum 1 win of each of the prize types/person throughout the promotion. There will be one late entry prize draw from all valid entries received through the late entry promotional period 00:00 18.08.25 to 23:59 14.10.25. This final late entry prize draw from all valid promotional entries will take place within two working days of the specified closing date.

Do I have to make a purchase to enter?

Yes, you will need to purchase a pack of qualifying Nestlé Cereal and provide proof of purchase when entering the promotion. Participating products can be identified with the promotional flash detailed on pack and can be found at most major retailers during the promotion period.

How will I know if I am a winner?

If you are a winner of a cash prize in each week’s main prize draw or a winner of a family holidays in one of the two grand prize draws, then we will contact you by email within two (2) working days following the draw to let you know if you have won one of these prizes.

If you are a winner in the late prize draw will be notified, by email, within two (2) working days of the relevant prize draw taking place if they are a winner.

Is there an age restriction to enter the promotion?

Yes, you must be over 18 years old to enter the promotion.

Can I participate if I don't live in the country where the promotion is taking place?

This promotion is open to United Kingdom (England, Scotland, Wales and Northern Ireland), Channel Islands and Isle of Man residents.

I have a question about Nestlé Breakfast Cereals products?

If you have a question about the products, you can find out more about our products on our website. If you don’t find the answer you’re looking for, feel free to contact us here.

I can't find my code on the pack?

The unique code is printed on the back of packs of qualifying Nestlé Cereal under the “HOW TO ENTER” section. If you are still having trouble in finding your code, feel free to contact us here.

Do I need to keep my receipt?

Yes, you must retain your receipt to verify your purchase. If you are a potential winner, you may be asked to provide this as proof of eligibility, before the prize is officially awarded.

I think I might have entered the wrong email address when entering my details. What should I do?

If you have specified information that is incorrect, the entry may be considered incomplete and therefore the Promoter reserves the right to invalidate the entry.

Can I cancel my prize once I’ve claimed?

No, once prizes have been claimed they cannot be cancelled.

I'm facing technical issues with the site what do I do?

We are sorry that you are experiencing some issues with the site. Try refreshing the page you are on. If that does not work, try using a different web browser as this might resolve the problems you are having. If you are still having issues, feel free to contact us here. Be sure to send a screenshot so we can see the error you are having.

What are the prizes?

The Grand Prizes available to be won are 2 x SIX FLAGS family holidays, each one available to be won via the relevant draw. Each family holiday prize is for 2 adults and 2 children under 16, staying 5 nights’ (4* min) hotel accommodation in Dallas. Two-day admission to SIX FLAGS OVER TEXAS theme park. Return flights to US and £500 cash to spend.

There are also 1,000 cash prizes available to be won which include 40 x £/€50 and 960 x £/€30 cash prizes (via Bank Transfer) available to be won across 8 weekly prize draws.

Late Entry Draw Prize

There is also one Late Entry Draw for a chance to win one £/€50 cash prize.

Can I swap the prize?

All prizes are non-transferable. Grand Prizes are non-refundable and non-exchangeable and cannot be sold or auctioned.

I have won a family holiday and/or cash prize in the main promotional period or a cash prize in the late draw promotional period, what are the next steps?

Firstly, congratulations on your potential win. Once verified, a member of the Nestlé team will be in contact with you within two (2) working days to organise your prize delivery. If it has been more than 10 working days, please get in contact with us. To do so, please use the Contact Us button in the "Know more" menu. The winner will have 14 working days to accept their prize in writing, otherwise the prize will be forfeited and may be awarded to the next eligible entrant selected from the valid entries that were received before the closing deadline.